Big Data in Healthcare Industry

Big Data in Healthcare

Healthcare big data is employed to collect and analyze the consumer, patient and clinical data which is very complicated to understand by using the traditional data processing method. The data scientists and machine learning algorithms are responsible to process the big data. Besides, the application of big data analytics into the healthcare industry had brought lots of benefits and generates life-savings approach. It can also be employed to monitor the health data from the range of an individual to a population and prevent cure disease. 

Big data becomes increasingly vital to influence the healthcare industry. Here are the factors that lead big data to become more important in the healthcare industry.

Increasing Volume of Healthcare Data

• The amount of virtual data health system had to process upsurge significantly as most of the heath records being digitalized. In addition to electronic health records, vast amounts of data can also be sourced in other methods such as mobile applications, digital marketing efforts, and so on. The total adds up of all these data become an incredible amount of information that boosts the healthcare industry to employ big data systems in order to collect and analyze those data effectively.

Growing Healthcare Costs

• According to past data, healthcare costs had grown at a fast pace around the world. In 2016, the healthcare expenses had contributed 10 percent of the world gross domestic products (GDP) and continued increase. This is because of the lifestyle factors and also the government regulations. Therefore, healthcare organizations require to figure out quantifiable methods to enhance efficiency and performance by collecting and analyzing large amounts of data. This will boost the satisfaction of the patient and can capture larger market share.

Desire for Personalized Care

• According to "The Amazon Experience", consumers in all industries demand more exceptional, convenient and personalized service which includes the healthcare industry. Consumers will increase the demand for convenient, personalized care continuously. Therefore, the healthcare systems had to improve in order to meet the demand of consumers. Besides, the improvement of personal care had to emphasize on retention, engagement, and quality.  Nowadays, health systems are transforming into healthcare big data in order to enhance the level of personalization.